{"product_id":"como-fazer-grandes-coisas","title":"How to Do Great Things","description":"\u003cp\u003eThis book contains secrets for successfully planning and executing projects of any scale, shared by the world's leading expert on megaprojects.\u003c\/p\u003e\u003cp\u003eNothing is more inspiring than a grand vision that becomes a new and triumphant reality. Think about how the Empire State Building went from a sketch to a jewel on the New York skyline in 21 months, or how Apple's iPod went from a project with a single employee to a product launch in eleven months. According to statistics, however, 92% of megaprojects exceed their budget or deadline, or both.\u003c\/p\u003e\u003cp\u003eEven the most modest efforts, such as starting a small business, often fail. Why?\u003c\/p\u003e\u003cp\u003eBent Flyvbjerg, a professor at the University of Oxford, has dedicated his life to understanding what distinguishes the few successes from so many failures.\u003c\/p\u003e\u003cp\u003eIn \u003cem\u003eHow to Do Great Things\u003c\/em\u003e, Flyvbjerg identifies the errors in judgment and poor decisions that lead to the failure of projects, large or small. He also shows how your own plans are likely to succeed if you apply the principles he has researched for decades.\u003c\/p\u003e","brand":"Bent Flyvbjerg","offers":[{"title":"Default Title","offer_id":51017569468745,"sku":"IP413TI030","price":19.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0268\/5701\/3299\/files\/9789895772506.jpg?v=1730136638","url":"https:\/\/particular.pt\/en\/products\/como-fazer-grandes-coisas","provider":"Grupo Infinito Particular","version":"1.0","type":"link"}